GM Heroes Program
In recognition of the contribution of our Canadian Forces, first responders, and professional healthcare workers to the community, we are pleased to offer a $1,000* bonus towards the purchase or lease of eligible new 2020 or 2021 Chevrolet, Buick, GMC or Cadillac vehicles. Plus, this great new offer can be combined with other retail offers and partner programs!
Canadian Forces personnel who qualify for this program include:
- Active members
- Spouses* of any of the above including surviving spouses
First Responders personnel who qualify for this program include active:
- 911 dispatchers
- Spouses* of any of the above
Professional Healthcare Workers practicing at a Canadian hospital, clinic or nursing/retirement home, including:
- Professional Healthcare Workers
Simply bring in your current or former proof of Canadian Forces membership or valid proof of current Canadian First Responder employment / government issued ID to Wilson- Niblett to receive $1000 toward the purchase or lease of a 2020 or 2021 Chevrolet, Buick, GMC or Cadillac vehicle.
In most cases you can combine this bonus with current retail incentives and other offers. You can also share this bonus with your spouse and there is no limit to the number of vehicles an eligible individual can purchase or lease through the Heroes bonus.
* Eligible Canadian Forces and First Responder personnel and Professional Healthcare Workers will receive a $1,000 bonus (tax inclusive) which will be deducted from the negotiated price of the purchase, lease or finance of eligible new 2020 or 2021 Chevrolet, Buick, GMC and Cadillac vehicles delivered between January 5th, 2021 to January 4th, 2022. Excludes Chevrolet Bolt EV. Incentive offer takes place at the time of delivery. Eligible individuals include: Active, reserve and veteran military personnel plus their spouses and surviving spouses; firefighters, police, EMT/paramedics, 911 dispatchers plus their spouses; and nurses, doctors and professional healthcare workers practicing at a Canadian hospital, clinic or nursing/retirement home. Must present proof of present or former membership in the Canadian Forces, valid proof of Canadian First Responder employment/government issued ID, or valid proof of current practice at a Canadian hospital, clinic or retirement/nursing home to be eligible, as applicable. Cannot be combined with certain other advertised lease and finance rates. Dealer may sell for less and order/trade may be necessary. GM Canada may modify, extend or terminate offers in whole or in part at any time without notice. Conditions and limitations apply. See dealer for details.